Business Details
17 Years
experience
Trusted St. Louis Real Estate Services
ReDefined Real Estate was founded in 2009 with a mission to transform the real estate experience through innovation and personalized service. Our team of experienced professionals combines traditional values with modern technology to deliver exceptional results for home buyers and sellers. With over two decades of combined experience, our agents specialize in problem-solving and transparent communication, prioritizing client needs over aggressive sales tactics. We offer flexible pricing models, including percentage-based and flat-rate commissions, alongside customized marketing strategies that have successfully sold homes in record time. Our St. Louis-based team maintains full transparency throughout transactions, providing premium marketing materials, short-term contracts, and comprehensive guidance from initial consultation to closing.As a locally owned and independently operated company, we reinvest in our community while maintaining the same regulatory compliance and tools as larger franchises, plus unique advantages they lack. Our commitment to responsiveness ensures clients receive timely communication through preferred channels, avoiding departmental handoffs that delay resolution. This approach has earned us testimonials from satisfied clients who praise our ability to exceed expectations in both sales outcomes and service quality.
Services
Home Selling Services
Home Buying Assistance
Property Management
Market Analysis
Professional Photography
Digital Marketing
Transaction Guidance
Consultation Services
Client Education
Negotiation Support
Details
- Year established: 2009
Highlights and features
- We offer flexible commission structures from 1% to 6% with no hidden fees
- Our premium marketing includes professional photography and targeted digital campaigns
- Short-term 30-day contracts provide sellers with complete flexibility
- Locally owned team with 15+ years of combined real estate experience
- Responsive agents available evenings, weekends, and by appointment
What people say
Shocked and ecstatic
Saved us thousands
Beautiful marketing
Responsive agents
Enjoying the process
Services
Home Selling Services
Our home selling services combine customized marketing plans with expert negotiation to maximize your property's value. We offer flexible commission structures, professional photography, and targeted digital campaigns to attract qualified buyers. With short-term contracts and transparent pricing, we empower sellers to make informed decisions while maintaining full control throughout the transaction process.
Home Buying Assistance
We simplify home buying through comprehensive market analysis and personalized property tours. Our agents provide detailed valuation reports and resale evaluations while offering access to off-market listings. By leveraging advanced search tools and maintaining constant communication, we help buyers secure ideal properties without pressure tactics or unnecessary delays in the transaction process.
Property Management
Our property management solutions include full marketing, tenant screening, and lease administration. We handle showings, application reviews, and contract preparation while maintaining regular communication with property owners. This service ensures landlords maximize rental income through strategic pricing and professional tenant relations while complying with local regulations.
Market Analysis
We provide data-driven home valuations using comparative market analysis and current trend assessments. Our evaluation reports consider recent sales, property condition, and neighborhood dynamics to determine optimal pricing strategies. This service helps sellers set competitive asking prices while enabling buyers to make informed offers based on accurate market positioning.
Digital Marketing
Our digital marketing combines professional photography, virtual tours, and targeted online campaigns to showcase properties effectively. We utilize MLS listings, social media platforms, and real estate portals to maximize property visibility. This approach ensures homes receive maximum exposure through visually compelling content and strategic placement across multiple digital channels.
People
Scott Braswell
Owner/Broker
Licensed since 2003, Scott founded ReDefined Real Estate in 2009 after earning his degree from McKendree University. He specializes in innovative marketing strategies and transaction management, holding certifications in digital marketing and professional photography. Scott focuses on transparent client relationships and community reinvestment.
Don Braswell
Owner/Agent
Co-founder with extensive industry experience, Don brings decades of real estate knowledge to our team. He works closely with sellers to develop effective marketing plans while mentoring agents on best practices for client representation and transaction coordination.
Bobbi Dallas
Real Estate Specialist
With a business administration background, Bobbi offers customized marketing packages starting at $1,500. She provides FREE home evaluations and specializes in both traditional listings and For Sale By Owner transactions, leveraging technology to streamline the selling process.
Questions
What makes ReDefined Real Estate different from other agencies?
We combine traditional values with modern technology, offering flexible pricing, short-term contracts, and premium marketing without high-pressure sales tactics.
How do your commission rates compare to other agents?
Our listing commissions range from 1% to 6%, with popular 2.5% packages and specialized options for For Sale By Owner transactions.
Can you help with properties outside the MLS?
Yes, we provide information on Pre-Foreclosure, Foreclosure, and FSBO properties through our expanded database access.
What marketing tools do you use for home sellers?
We offer professional photography, virtual tours, targeted digital campaigns, and traditional marketing materials customized for each property.
How quickly can you help me buy or sell a home?
Our fastest transaction closed in 46 days, with responsive service available evenings, weekends, and by appointment to accommodate your schedule.
Do you provide home valuation services?
Yes, we offer FREE home evaluation reports to determine competitive pricing based on current market conditions and comparable sales.
