Business Details
28 Years
experience
Your Trusted Lakeland FL Real Estate Partner
Lakeland Florida Real Estate Group has been serving the Lakeland community and surrounding areas for over 20 years, combining deep local market knowledge with a client-centric approach. Founded in 1998 as CDV TransAtlantic, Inc., we rebranded in 2018 to better reflect our commitment to the Lakeland community where we live, work, and raise our families. Our team of experienced professionals specializes in residential real estate transactions, helping clients buy and sell homes with personalized attention and innovative solutions. We pride ourselves on accessibility, forward-thinking strategies, and a dedication to exceeding client expectations through meticulous attention to detail and transparent communication.Our 100% 5-star Google rating reflects our consistent delivery of exceptional service, with clients praising our professionalism, responsiveness, and ability to navigate complex transactions like short sales and out-of-state purchases. Backed by decades of combined experience, we leverage cutting-edge technology to streamline processes while maintaining the personal touch that makes real estate transactions rewarding for our clients.
Services
Home Buying
Home Selling
Short Sales
Property Valuation
Market Analysis
Relocation Services
Investment Properties
Luxury Homes
New Construction
Foreclosure Assistance
Details
- Year established: 1998
Highlights and features
- We offer 20+ years of Lakeland market expertise
- Our team provides personalized, 24/7 client communication
- We implement innovative digital transaction solutions
- Our marketing reaches global buyers through professional photography
- We guarantee transparent, data-driven property valuations
What people say
Consummate professional
Handled everything
Approachable and responsive
Gets the job done
Cared about clients
Services
Home Buying
Our comprehensive home buying service guides clients through every step of Lakeland's real estate market. We begin with personalized consultations to understand your lifestyle needs and financial goals, then leverage our extensive MLS access and proprietary market insights to identify properties matching your criteria. Our virtual tour capabilities and detailed property reports enable informed decisions even for out-of-state buyers. We handle all negotiations, contract preparations, and coordination with lenders and inspectors, ensuring a seamless transaction process. Clients benefit from our established network of trusted professionals including mortgage brokers, title companies, and home inspectors.
Home Selling
Our strategic home selling approach maximizes property value through customized marketing plans. We provide accurate pricing analyses based on comparative market data and current trends. Our professional photography and virtual staging packages showcase properties in their best light, while targeted digital campaigns reach potential buyers across multiple platforms. We manage all aspects of the transaction including pre-listing preparations, showings, offer negotiations, and closing coordination. Sellers receive regular market updates and performance reports, with adjustments made as needed to ensure timely sales at optimal prices.
Short Sales
Our specialized short sale service helps homeowners navigate challenging financial situations with professional expertise. We work directly with lenders to negotiate favorable terms while maintaining communication transparency with all parties involved. Our team prepares comprehensive hardship packages and manages the complex documentation process required by banks. We provide realistic timelines and expectations while advocating for sellers' interests throughout the transaction. Our success record demonstrates our ability to resolve difficult situations with minimal stress for property owners facing financial hardship.
Property Valuation
Our detailed property valuation service combines automated data analysis with professional expertise to determine accurate market values. We conduct thorough comparative market analyses considering recent sales, current listings, and property-specific features. Our reports include neighborhood trends, market conditions, and improvement recommendations to enhance property value. Sellers receive actionable insights to optimize pricing strategies, while buyers gain confidence in making competitive offers. The service includes ongoing market monitoring to adjust pricing as needed during the listing period.
Relocation Services
Our relocation services cater to clients moving to or from Lakeland, providing comprehensive support throughout the transition. We offer virtual property searches and remote transaction management for out-of-state clients. Our local expertise extends to community resources, school districts, and neighborhood amenities to help clients make informed decisions. We coordinate with moving companies and handle all transaction logistics to minimize client responsibilities. The service includes post-sale/purchase follow-up to ensure successful transitions and ongoing support for new residents.
People
Petra Norris
Realtor
With over 20 years of Lakeland real estate experience, Petra Norris specializes in residential transactions, short sales, and investment properties. Her clients consistently praise her market knowledge, responsiveness, and negotiation skills. Petra maintains a 100% 5-star review record for her personalized service approach.
Questions
How does your virtual home buying process work?
Our virtual process includes personalized consultations, digital property tours, electronic document signing, and remote coordination with lenders and inspectors. We use secure platforms for real-time communication and decision-making.
What makes your short sale service different?
We combine lender negotiation expertise with compassionate client support, maintaining transparent communication throughout the process while advocating for sellers' interests.
How do you determine property valuations?
We use comparative market analysis with recent sales data, property condition assessments, and current market trends to provide accurate pricing recommendations.
Can you help with out-of-state transactions?
Yes, we specialize in remote transactions with virtual tours, digital documentation, and local resource networks to support non-local buyers and sellers.
What marketing strategies do you use?
Our marketing includes professional photography, virtual staging, targeted digital campaigns, and social media exposure to maximize property visibility.
