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Business Details
27 Years
experience
Your Trusted Real Estate Partner in Central Oregon
The Kelly Group was founded in 1999 with a mission to provide exceptional real estate services rooted in integrity and client-focused values. Our team approach combines decades of collective experience with specialized expertise in property marketing, transaction management, and client relations. We serve Central Oregon communities with a commitment to treating every client like family while maintaining the highest professional standards. Our comprehensive services include home staging, professional photography, virtual tours, and customized marketing strategies designed to maximize property visibility. With a proven track record of success, including top 3% market performance in active listings, we leverage our local market knowledge and industry resources to deliver superior results.

Our team structure ensures every client benefits from multiple specialists working collaboratively throughout the real estate process. We prioritize transparency, ethical practices, and ongoing communication to build lasting relationships with our clients. Our company values emphasize cooperation, honest communication, and treating all parties with respect and professionalism. With offices in Newberg and expanded services in Central Oregon since 2017, we continue to grow while maintaining our founding principles of exceptional service and community involvement.
Services
Home Buying Property Selling Luxury Real Estate Vineyard Properties Equestrian Properties Land Sales Home Staging Market Analysis Transaction Management Virtual Tours
Details
  • Year established: 1999
Highlights and features
  • We offer a dedicated team of real estate professionals with over 25 years of combined experience.
  • Our comprehensive marketing includes professional photography and virtual tours for maximum exposure.
  • We provide complimentary staging consultations and custom marketing strategies for every listing.
  • Our team structure ensures specialized expertise across all aspects of real estate transactions.
  • We maintain top 3% market performance in active listings within the RMLS service area.
What people say
Exceptional service Professional team Market expertise Personalized approach Effective marketing
Services
Home Buying
Our home buying service guides clients through every step of the purchasing process with expert market knowledge and personalized support. We help buyers secure financing options, navigate inspections, and negotiate favorable terms while prioritizing their specific needs. With access to comprehensive listing databases and market analytics, we ensure informed decision-making for first-time buyers and seasoned investors alike.
Property Selling
Our property selling service maximizes returns through strategic pricing, professional staging, and targeted marketing campaigns. We handle all transaction details from listing preparation to closing coordination while maintaining transparent communication throughout the process. Our team leverages digital marketing tools and local market expertise to attract qualified buyers and achieve optimal sale prices for residential and specialty properties.
Luxury Real Estate
Our luxury real estate service caters to premium property transactions with specialized marketing and discreet client representation. We offer tailored strategies for high-value homes including exclusive networking access, professional photography, and targeted outreach to affluent buyer demographics. Our team's experience with unique properties ensures sophisticated solutions for discerning clients in premium market segments.
Market Analysis
Our market analysis service provides accurate property valuations based on current market trends and comparable sales data. We deliver detailed reports showing pricing strategies and market positioning to help clients make informed decisions. This complimentary service includes personalized consultations with real estate experts to discuss valuation factors and pricing recommendations for both buyers and sellers.
Transaction Management
Our transaction management service ensures smooth real estate deals through organized documentation and timeline coordination. Dedicated professionals oversee contract execution, inspection scheduling, and communication between all parties involved. This service maintains compliance with regulatory requirements while minimizing delays and addressing potential issues proactively throughout the buying or selling process.
People
Kelly Hagglund
Owner/CEO Principal Broker
Founded The Kelly Group in 1999 after launching her career in real estate. With over 25 years of experience, she leads a team of specialists while maintaining active involvement in client transactions. Her approach emphasizes integrity, teamwork, and personalized service.
Victor Shoemaker
Broker
Specializes in Central Oregon real estate with expertise in land and specialty properties. Provides local market insights to clients across multiple Oregon communities. Actively contributes to the team's expanded service offerings since entering Central Oregon in 2017.
Allie Fontenot
Office Manager
Manages daily operations while ensuring smooth coordination between agents and clients. Brings organizational expertise to support the team's commitment to exceptional client service. Plays a key role in maintaining the company's professional standards and efficient workflows.
Jessica Klus
Broker
Licensed real estate professional contributing to the team's comprehensive service approach. Focuses on delivering personalized solutions for residential clients while leveraging collective team expertise. Actively participates in both buyer and seller representation.
Monica Sturdevant
Licensed Home Stager
Provides expert home staging services using the company's furniture inventory. Offers complimentary staging consultations to enhance property presentation. Combines design expertise with market knowledge to help listings achieve maximum appeal and competitive positioning.
Questions
What services does The Kelly Group offer?
We provide comprehensive real estate services including home buying, property selling, luxury real estate transactions, land sales, home staging, market analysis, and transaction management for residential properties in Central Oregon.
How can I get a free home valuation?
Contact us directly through our website or phone number to request a free market analysis. Our team will provide a detailed report with pricing recommendations based on current market conditions and comparable sales data.
Do you work with first-time home buyers?
Yes, we specialize in guiding first-time buyers through the entire purchasing process, offering expert advice on financing options, property selection, and transaction requirements while maintaining transparent communication throughout.
What areas do you serve?
We serve Newberg and surrounding communities in the Willamette Valley, plus expanded services in Central Oregon including Bend, Redmond, Sisters, Sunriver, La Pine, Madras, Prineville, and Culver.
What makes your team approach different?
Our team structure provides multiple specialists working collaboratively on each transaction, ensuring comprehensive expertise across marketing, negotiations, staging, and documentation while maintaining personalized client attention throughout the process.
Do you offer virtual property tours?
Yes, we provide video tours and virtual walkthroughs for property showings, combining technology with traditional methods to help buyers explore homes remotely while maintaining safety and convenience.
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