J Roy Photography
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The importance of quality photographs cannot be overstated when selling a home. Professionally created photos can make your listing stand out from the thousands of other listings on the MLS. Let's be honest, the majority of real estate images you see on-line are pretty poor. From cell phone images, low quality digital cameras and available room lighting combined with fuzzy snap shots create a very uninspiring presentation of your property and/or listing.

In this day and age of slow markets, saturated inventories and bank owned properties high quality images will stand your property out from the others. If you are serious about selling a home, whether you are a real estate agent, a home stager, or a home-owner, then high quality real estate photos are the place to start. According to a survey of buyers and sellers in the U.S. 86% of the people across the country who purchased a new home in 2010 used the Internet while researching their purchase.

These buyers rated photographs as the single most useful tool in their search.
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I became interested in photography over 30 years ago.
I enrolled in a New York photography school that provided certification in photography.
During that time period there wasn't digital photography.
Besides learning to take professional pictures I also learned how to develop them.
I built a dark room in my home and developed my own black-and-white pictures.
My primary focus was scenic pictures.
With the invention of digital photography and computer editing software there is no need for a dark room.
Good quality pictures can get a potential buyer wanting to physically visit that property.
It might sound like a clich "you only have one time to make a good first impression".
If you were going to buy your dream car that you've always wanted and you did a search on the Internet and the pictures showed a poor representation of that car.
For instance the car might've been dirty, there were no good interior pictures or there was garbage on the seat.
The bottom line is if the pictures turn you off chances are you would move on to another car.
J Roy Photography was contacted by the owner of a residential property for sale.
The owner stated that she did not like the pictures of her property on the MLS listing.
She had the real estate agent contact J Roy photography for a re-shoot of the interior and exterior.
The real estate agent stated that he took the pictures and had never used a professional photographer before.
A review of the MLS listing pictures showed very poor representation of that residence.
Image issues consisted of (dark areas in rooms, close-ups of beds and kitchen area and lack of depth of field).
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