Business Details
Your Trusted Real Estate Partner in Myrtle Beach
As a seasoned real estate agency, Century 21 The Harrelson Group has dedicated itself to providing unparalleled service to clients in Myrtle Beach and the surrounding areas. With over 15 years of expertise in the local market, our team of professionals is committed to empowering clients through transparency, innovative tools, and personalized support. We specialize in residential and commercial real estate, offering a comprehensive suite of services including Homeowner Support, relocation assistance, probate real estate, and market analysis.Our mission is to simplify the buying and selling process, ensuring clients make informed decisions that align with their financial and lifestyle goals. By combining cutting-edge technology with a client-centric approach, we strive to be the most trusted and reliable real estate partner on the Grand Strand.
Services
Residential Real Estate
Condo Sales
New Home Sales
Probate Real Estate
Relocation Services
Market Analysis
Investment Properties
Vacation Homes
Property Management
Commercial Real Estate
Highlights and features
- We offer personalized Homeowner Support Services to streamline property transactions.
- Our agents have 15+ years of expertise in the Myrtle Beach real estate market.
- We provide free market analyses and transparent tools for informed decisions.
- We specialize in probate real estate and relocation services for out-of-town sellers.
- Our team represents both buyers and sellers in securing the best market deals.
Associations and certifications
- Century 21
Services
Residential Real Estate
We specialize in residential property transactions, offering expert guidance for buying or selling single-family homes, townhouses, and luxury estates. Our agents leverage deep local market knowledge to secure optimal deals, while our Homeowner Support Services simplify inspections, repairs, and staging. With a focus on transparency and client education, we ensure stress-free transactions tailored to individual needs.
Condo Sales
Our condo specialists help clients navigate the vibrant Myrtle Beach condo market, from oceanfront luxury units to affordable vacation properties. We provide detailed market reports, pricing strategies, and negotiation expertise. Whether purchasing a second home or selling an investment property, our team ensures seamless transactions with access to exclusive listings and market insights.
Probate Real Estate
We assist families in selling properties through the probate process, offering compassionate support and logistical expertise. Our services include property inspections, broker price opinions, and coordination with attorneys and probate referees. By expediting sales and managing repairs or liquidation, we help clients navigate this complex process with efficiency and clarity.
New Home Sales
We connect buyers with premier new home communities across the Grand Strand, from custom-built estates to energy-efficient starter homes. Our agents collaborate with top developers to provide insider access to pre-construction deals, floor plan customization, and move-in-ready incentives, ensuring clients find the perfect new home to match their lifestyle.
Relocation Services
We support out-of-state sellers and buyers through every step of relocation, offering property valuation, repair coordination, and local resource referrals. From tax guidance to mortgage and insurance recommendations, our concierge-style service minimizes stress and ensures a smooth transition to coastal living in South Carolina.
People
Greg Harrelson
Founder
Greg Harrelson has over 15 years of expertise in the Myrtle Beach real estate market, mentoring agents to deliver exceptional service. He focuses on innovative marketing strategies and client education to ensure successful transactions.
Kevin Mills
Probate Specialist
Kevin Mills specializes in probate real estate sales across Horry County, guiding families through the complexities of estate property transactions with professionalism and compassionate support.
Lori Lentz-Widner
Realtor
Lori Lentz-Widner is a top-producing agent with expertise in luxury home sales and client representation, known for her dedication to exceeding client expectations in every transaction.
Traci Miles
Listing Agent
Traci Miles specializes in residential listings, providing strategic pricing and marketing solutions to maximize property visibility and secure competitive offers for sellers.
Questions
What services does Century 21 The Harrelson Group offer?
We offer residential and commercial real estate sales, probate real estate, relocation assistance, market analysis, and Homeowner Support Services for buyers and sellers.
How can I find my home's value?
Use our free online home valuation tool or contact us for a personalized broker price opinion report based on current market data.
Do you help with out-of-town property sales?
Yes, we specialize in assisting out-of-town sellers with property inspections, repairs, and coordination to simplify long-distance real estate transactions.
What areas do you serve?
We serve Myrtle Beach, North Myrtle Beach, Conway, Surfside Beach, Murrells Inlet, Pawleys Island, and surrounding areas in South Carolina.
How do I start the home buying process?
Begin with our advanced property search tool or contact one of our agents for personalized guidance to find homes matching your criteria.
Can you help with new construction homes?
Yes, we partner with top developers to provide access to new home communities, pre-construction deals, and custom-building options.
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