Business Details
11 Years
experience
Your Trusted Discount Real Estate Broker for 1% Commission
Founded in 2015 by Grant and Kelly Clayton, 1 Percent Lists revolutionized the real estate industry by offering full-service brokerage solutions at just 1% commission. Our approach leverages cutting-edge technology and modern marketing strategies to eliminate outdated costs while maintaining the expertise of licensed real estate professionals. We specialize in maximizing property exposure through MLS listings, professional photography, and digital marketing, ensuring clients save thousands without compromising service quality.With a client-centric philosophy, we handle every transaction aspectfrom negotiations to paperworkwhile prioritizing transparency and efficiency. Our teams deep market knowledge and commitment to innovation have positioned us as a leading disruptor in the real estate sector, serving clients across multiple states with integrity and competitive pricing.
Services
Real Estate Brokerage
Home Selling Services
Home Buying Assistance
Franchise Opportunities
Real Estate Marketing
Details
- Year established: 2015
Highlights and features
- We offer full-service real estate brokerage for 1% commission, saving clients thousands.
- Our tech-driven approach ensures faster, cost-effective home sales.
- Licensed agents provide expert market knowledge and personalized support.
- We guarantee professional marketing through MLS, Zillow, and Realtor.com.
- Transparent transactions with no hidden fees or upfront costs.
What people say
Saved thousands in fees
Sold home in days
Professional and knowledgeable
Smooth process
Expert market guidance
Services
Real Estate Brokerage
Our full-service brokerage offers 1% commission for home sellers, combining modern marketing with licensed agent expertise. We handle negotiations, contracts, and MLS listings to maximize exposure. Clients save thousands while benefiting from professional photography, digital campaigns, and personalized support throughout the transaction.
Home Selling Services
We specialize in selling homes quickly through targeted MLS exposure, social media marketing, and competitive pricing strategies. Our agents manage showings, inspections, and paperwork, ensuring a seamless experience. Sellers retain equity by avoiding traditional 6% fees while receiving premium service.
Home Buying Assistance
Our agents guide buyers through every step, from market search to closing. We provide access to exclusive listings, negotiate favorable terms, and offer insights on financing options. Clients benefit from local expertise and streamlined processes to secure their ideal home.
Franchise Opportunities
We offer franchise partnerships for entrepreneurs seeking to launch a discount brokerage. Our model includes training, marketing support, and access to proprietary systems. Franchisees gain a competitive edge with the 1% commission brand while maintaining operational autonomy.
Real Estate Marketing
Our marketing leverages SEO, MLS integration, and digital platforms to attract buyers. Services include professional photography, virtual tours, and targeted online campaigns. We ensure properties receive maximum visibility across Zillow, Realtor.com, and local listings to expedite sales.
People
Grant Clayton
Founder
Grant Clayton co-founded 1 Percent Lists in 2015 after identifying inefficiencies in traditional real estate models. With over a decade of industry experience, he pioneered the 1% commission structure, focusing on technology-driven solutions and client savings.
Kelly Clayton
Founder
Kelly Clayton, co-founder of 1 Percent Lists, brings extensive real estate expertise to the company. Her vision for affordable, transparent brokerage services has driven the firms growth since 2015, emphasizing innovation and customer-centric practices.
Questions
How does 1 Percent Lists save me money?
We charge 1% commission instead of the traditional 6%, saving sellers thousands. This model eliminates overhead costs while maintaining full-service quality.
What services are included in the 1% fee?
Our fee covers MLS listings, professional photography, marketing, contract negotiation, and transaction management. No hidden fees or additional charges apply.
Are your agents licensed professionals?
Yes, all agents are licensed by state real estate commissions and provide expert guidance throughout the buying or selling process.
Do you operate in multiple states?
We serve clients in Louisiana, Alabama, Florida, Texas, and other states through local offices and franchise partners.
Can I franchise a 1 Percent Lists location?
Yes, we offer franchise opportunities with training, marketing support, and access to our proven business model.